MARTELL WELCOMES YOUNG JONN, CHEF TOLU EROS AND TIMINI EGBUSON, AS SWIFT ONES

In a limited series dubbed “Swift Diaries”, Martell spotlights the resilient journey of three individuals who challenge the status quo in music, gastronomy and lifestyle.

Martell, the oldest of the great cognac houses, proudly announces its latest partnership with 3 trailblazers: Young Jonn, an award-winning music producer turned chart-topping artist;  Chef Tolu Eros (Tolulope Erogbogbo), a culinary innovator transforming Nigerian cuisine with bold creativity; and Timini Egbuson, one of Nollywood’s most dynamic actor and producer.

Together, The Swift Ones stand as icons who defy convention, reinvent themselves, and pursue their dreams on their own terms.

Launching this partnership is The Swift Diaries, an exciting new mini-series spotlighting each of the Swift Ones as they share their inspiring stories about how they are redefining the music, lifestyle and culinary industries in Nigeria.

WHAT DOES IT MEAN TO BE A ‘SWIFT ONE’?

“Standing out isn’t the exception – it’s the rule.” Each Swift One embodies this creed. They are individuals who refused to follow the conventional path, dared to pursue their vision, and now inspire others. Young Jonn, Timini, and Chef Eros reflect the spirit of audacity and reinvention that Martell represents.

Speaking on the partnership, Evane Chenuet, Marketing Director at Pernod Ricard Nigeria, said:

With The Swift Ones, we’re pulling back the curtain. Nigerians will see them showcasing not just their wins and milestones, but their resilient journey and dedication towards audacity. This gives meaning to what it means to be a Swift One.
Evane Chenuet

The Swift Diaries 

The Swift Diaries will provide Nigerians with an intimate glimpse into the journeys of The Swift Ones. Each episode is a personal diary session, revealing untold stories, pivotal moments of daring reinvention, and the struggles behind their triumphs. It’s more than entertainment; The Swift Diaries inspires a new generation to take bold steps toward their own dreams.

Where to Watch 

The Swift Diaries will premiere exclusively on Martell Nigeria YouTube channel, MTV Base & BET, on 26th September, with new episodes rolling out weekly.

Martell Blue Swift